Database

The Sporting Luxury Index

Track luxury brands, athletes, sports, campaigns and product collaborations.

Sport Brand Athlete Year Campaign type Confirmed / Rumoured
4
Active partnerships
5
Athletes tracked
3
Brands tracked
4
Published articles
ID Brand Athlete / Event Sport Type Latest Move Confidence
44 Louis Vuitton Louis Vuitton × Wimbledon Tennis Event Activation Creation of bespoke luggage and exclusive collections for Wimbledon players and VIP guests High
23 Rolex Carlos Alcaraz Tennis Athlete Ambassador Confirmed partnership highlighting precision and performance High
22 Rolex Rolex × Wimbledon Tennis Sponsorship Continued role as official timekeeper and sponsor High
21 Gucci Jannik Sinner Tennis Athlete Ambassador Fashion campaigns featuring Sinner High